It’s one thing to extol the virtues of typography. It’s quite another to demonstrate them as
Robert Wakeman has. Over the years he has earned a reputation for his imagination, tasteful-
ness and integrity as a poster designer and typographic consultant. His cardinal rule is to treat
type as art. He never distorts, edits, manipulates or violates a letterform. Instead, he selects
type as others choose illustrations, photographs or paintings—to give color, texture and form
to a page, as well as to illuminate, animate, dramatize and communicate a message.
—U&lc November, 1987